Maina, S. M., Kibera, F. N. and Munyoki, J. M. (2015) “INFLUENCE OF PERCEIVED VALUE ON THE RELATIONSHIP BETWEEN CONSUMER NATIONAL ETHNOCENTRISM AND WILLINGNESS TO BUY COMMERCIAL BANKING SERVICES IN KENYA”, European Scientific Journal, ESJ, 11(19). Available at: https://eujournal.org/index.php/esj/article/view/5932 (Accessed: 27February2024).