Sussan, Fiona, and Hideyuki Nakagawa. “Do People Perceive Products Differently When Buying for Self Versus for Others? Malleable Brand Personality in Gifting”. European Scientific Journal, ESJ 19, no. 28 (October 31, 2023): 27. Accessed November 25, 2024. https://eujournal.org/index.php/esj/article/view/17379.