Kwamboka, Metobo Joseline
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European Scientific Journal, ESJ Vol 13 No 31 (2017): ESJ NOVEMBER EDITION - Articles
The Moderating Effect of Brand Architecture on the Relationship Between Responsiveness and Customer Loyalty Among Telephone Mobile Subscribers in Kenya
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European Scientific Journal, ESJ Vol 14 No 15 (2018): ESJ MAY EDITION - Articles
The Moderating Effect of Brand Architecture on the Relationship Between Tangibility and Customer Loyalty Among Telephone Mobile Subscribers in Kenya
Abstract PDF