Risques et Rôles en PME Exportatrice : La Notion De Veille Stratégique

Mssassi Saïd, Assabane Ibrahim

Abstract


This paper focuses on analyzing the contribution of Environmental Scanning System to the risk management of the export operations of SME. From a methodological point of view, we have mobilized a theoretical exploration based on a meta-analysis research concerning the risks faced by SME exporters and the efficient role to set up the Environmental Scanning System for these business units. The results of this research allow us to determine the benefits of this Environmental scanning on these companies

Full Text:

PDF


DOI: http://dx.doi.org/10.19044/esj.2018.v14n34p268

DOI (PDF): http://dx.doi.org/10.19044/esj.2018.v14n34p268


European Scientific Journal (ESJ)

 

ISSN: 1857 - 7881 (Print)
ISSN: 1857 - 7431 (Online)

 

Contact: contact@eujournal.org

To make sure that you can receive messages from us, please add the 'eujournal.org' domain to your e-mail 'safe list'. If you do not receive e-mail in your 'inbox', check your 'bulk mail' or 'junk mail' folders.




Publisher: European Scientific Institute, ESI.
ESI cooperates with Universities and Academic Centres on 5 continents.