Risques et Rôles en PME Exportatrice : La Notion De Veille Stratégique

Mssassi Saïd, Assabane Ibrahim


This paper focuses on analyzing the contribution of Environmental Scanning System to the risk management of the export operations of SME. From a methodological point of view, we have mobilized a theoretical exploration based on a meta-analysis research concerning the risks faced by SME exporters and the efficient role to set up the Environmental Scanning System for these business units. The results of this research allow us to determine the benefits of this Environmental scanning on these companies

Full Text:


DOI: http://dx.doi.org/10.19044/esj.2018.v14n34p268

DOI (PDF): http://dx.doi.org/10.19044/esj.2018.v14n34p268

European Scientific Journal (ESJ)


ISSN: 1857 - 7881 (Print)
ISSN: 1857 - 7431 (Online)


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