L’impact Des Pratiques Qualite Sur L’implication Du Personnel Sous Contrat Flexible. Essai D’une Etude Qualitative Exploratoire Aupres Des Entreprises Du Secteur Automobile Sur La Region Du Nord Du Maroc

Abstract

The commitment is considered a very wide concept, which allows to clarify the links which the individual maintains with his work. It is the third principle of quality management systems. The increase of the atypical contracts, in certified companies of the automotive sector in the North of Morocco, puts the paradox: commitment - flexibility. The objective of this article is to analyze the impact of the quality practices on the commitment of the staff under the flexible contracts. On the methodological plan, we mobilized an exploratory qualitative hybrid approach, on the basis of a sample of seven companies of the automotive sector based in the North of Morocco.