Stimulating Rural Growth and Economic Development through Rural Tourism in Bangladesh: A Study on Melandaha Upazilla in Jamalpur District
Abstract
Rural tourism development can ensure socio-economic development and environmental benefits to the people in any rural area. It contributes to society by creating business and job opportunities. It also guarantees rural residents a standard level of living by earning more. Bangladesh is a land of natural beauty. Melandaha Upazilla in Jamalpur District is a hidden treasure of natural beauties, enriched with colorful rural life, archeological and historical sites and cultural attractions. This destination can be a prominent rural tourism spot in Bangladesh by providing proper nurture. This article aims to recognize how rural tourism can be the best alternative of earning for rural people to minimize the dependency on seasonal work (e.g., agriculture, fishing, boating), create alternative sources of income, and ensure economic development as well as solvency through participation in rural tourism businesses. This study was undertaken to explore a secondary income source for rural people who depend on an agricultural-based economy. To test my assumption, I have conducted a survey questionnaire to identify whether the commencement of rural tourism can stimulate the economic growth of rural residents or not. This article identifies the major attractions and prospects of the rural tourism in this destination. Finally, this article also presents a SWOT analysis and suggests necessary recommendations for commencing rural tourism in Melandaha Upazilla.
Downloads
Metrics
References
2. APEC Secretariat (2010), APEC Publication number: 210-TC-03.2
3. APEC Tourism Working Group (2010), “Effective Community Based Tourism: A Best Practice Manual”; Asia-Pacific Economic Cooperation: Sydney, Australia.
4. Budiningsih, I., Sukamto, H., & Mujiani, S. (2021). Dominant determinant characteristics of innovative behavior of new entrepreneur candidates. Management Science Letters, 11(6), 1813-1820.
5. Dodds, R., (2007) “Sustainable Tourism and Policy Implementation: Lessons from the Case of Calvia´”, Current Issues in Tourism, Spain.
6. Hassan, M. K. (2012). Measuring Tourist Satisfaction: A Categorical Study on Domestic Tourists in Bangladesh. Journal of Business, 33(1), 1-13.
7. Kantar, S., & Svržnjak, K. (2017). Development of sustainable rural tourism.
8. Kapur, S. (2016). Rural Tourism in India: relevance, Prospects and Promotional Strategies. Rural Tourism in India: Relevance, Prospects and Promotional Strategies, 9(1 & 2), 40-41.
9. Khanal, B.R. & Babar, J. T. (2007) Community Based Ecotourism for Sustainable Tourism Development in the Mekong Region, Swiss Agency for Development and Cooperation, Hanoi resource centre. Saradindu Shekhar Chakma. Ethnic Cleansing in Chittagong Hill Tracts. p. 39
10. Malhotra, Naresh K. (2006): Marketing Research: An Applied Orientation (4th edition), Publisher: Pearson Education
11. McIntosh, Robert W., Goeldner, Charles R., and Ritchie, J. R. Brent, (2005), “Tourism Principles, Practices, Philosophies” 7th Edition, John Wiley & Sons Inc.
12. Nora Islam. (2023). River Tourism in Bangladesh: Present Status and Future Prospects. Global Journal of Management and Business Research, 22(F3), 53–60.
13. Okech, R., Haghiri, M., & P George, B. P. (2012), Rural Tourism as a sustainable development alternative: an analysis with special reference to Luanda, Kenya.
14. Shamsuddoha, M. (2009). Eco Tourism: An Establishment of Sitakunda Eco Park in Bangladesh. SSRN Electronic Journal.
15. Hassan, M. K. (2012). Measuring Tourist Satisfaction: A Categorical Study on Domestic Tourists in Bangladesh. Journal of Business, 33(1), 1-13.
16. Tuffin, Bill. (2005), Community-Based Tourism in the Lao PDR: An Overview. In Improving Livelihoods in the Uplands of the Lao PDR. NAFRI, NAFES & NUOL.
Copyright (c) 2023 Nora Islam
This work is licensed under a Creative Commons Attribution 4.0 International License.
.jpg)
