MICRO-FACTORS INFLUENCING SITE SELECTION FOR SMALL AND MEDIUM ENTERPRISES (SMES) IN SAUDI ARABIA: ALHASSA AREA USING ANALYTICAL HIERARCHY PROCESS (AHP) ANALYSIS

  • Hussain, Al-Salamin King Faisal University, Saudi Arabia
  • Jalal, Al-Baqshi Al-Hassa College of Technology, Saudi Arabia

Abstract

Site selection is a complex task for decision makers. However, this task becomes more complicated with small and medium enterprises. Location selection decision involves selected octal-factors which influence the decision. This paper proposed micro-factors that influence site selection decision with a quantitative tool (AHP analysis) to rank which factor is most significant and vice versa. Outcome of this paper considerably matches perspectives of experts and owners of small businesses in Al- Hassa area who gave an accurate estimation of factors prioritization due to their experience in the region as well as the businesses.

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Published
2015-10-29
How to Cite
Al-Salamin, H., & Al-Baqshi, J. (2015). MICRO-FACTORS INFLUENCING SITE SELECTION FOR SMALL AND MEDIUM ENTERPRISES (SMES) IN SAUDI ARABIA: ALHASSA AREA USING ANALYTICAL HIERARCHY PROCESS (AHP) ANALYSIS. European Scientific Journal, ESJ, 11(28). Retrieved from https://eujournal.org/index.php/esj/article/view/6378