Effective Business Communication via AI: A New Era of Efficiency and Impact

  • Nino Mikeladze Associate Professor of Grigol Robakidze University, Georgia
  • Tamari Dolidze Associate Professor of BSMA, Georgia, Adjunct Professor of Grigol Robakidze University, Georgia
  • Anna Abesadze Lecturer, Adviser to the Rector of Grigol Robakidze University, Georgia
  • Josef Maguire U.S. Fulbright Program, English Teaching Assistant (ETA), Georgia, USA
DOI: https://doi.org/10.19044/esj.2026.v22n38p98
Keywords: AI, Business Communication, Business English Teaching, effective tools

Abstract

The world of business is undergoing constant transformation, with communication at its core. In the context of rapid technological advancement and the rise of Artificial Intelligence (AI), business communication—globally conducted in English—has experienced significant changes, particularly since the COVID-19 pandemic. Digitalization and globalization have further reshaped international business interactions, introducing AI-driven tools and English as a Lingua Franca (ELF) as central components of contemporary communication practices.

This paper explores the transformative impact of AI on business communication, focusing on its integration into English for Business (EB) and Business Communication (BC) practices in Georgia. The study examines both the advantages and limitations of AI tools and evaluates their effectiveness in enhancing clarity, efficiency, and cross-cultural interaction.

A quantitative survey was conducted among EB and BC instructors and field practitioners in Georgia. The findings reveal that while AI significantly increases communication speed, accessibility, and linguistic accuracy, concerns remain regarding over-reliance, reduced critical thinking, and ethical implications. The results indicate a strong positive correlation between AI usage and perceived communication efficiency, alongside a clear demand for structured guidelines and training frameworks.

The study contributes to understanding the evolving landscape of AI-mediated business communication and offers practical recommendations for its balanced and effective implementation in educational and professional contexts.

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14th Eurasian Multidisciplinary Forum, EMF
Published
2026-03-23
How to Cite
Mikeladze, N., Dolidze, T., Abesadze, A., & Maguire, J. (2026). Effective Business Communication via AI: A New Era of Efficiency and Impact. European Scientific Journal, ESJ, 22(38), 98. https://doi.org/10.19044/esj.2026.v22n38p98
Issue
Vol 22 No 38 (2026): ESJ Special Edition: 14th Eurasian Multidisciplinary Forum, EMF
Section
Special Editions

Copyright (c) 2026 Nino Mikeladze, Tamari Dolidze, Anna Abesadze, Josef Maguire

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This work is licensed under a Creative Commons Attribution 4.0 International License.